This has crossed over from creepy to terrifying.

Screen Shot 2016-06-09 at 10.55.26 AM
Credit: Instagram

Pro-Life organizations have officially moved on to newer (and creepier) tactics. And we’re not afraid to say that it’s giving us a case of the heebie-jeebies.

In an interview with Live Action, Copley Advertising CEO John Flynn explained how he planned to market his client Bethany Christian Services, an adoption agency, to women planning on getting an abortion. He said his plan would “target Planned Parenthood clinics, abortion clinics, methadone clinics and high-risk areas,” including New York, Chicago, and Pittsburgh.

“We are very excited to bring our mobile marketing capabilities to the pro-life community,” Flynn said.

Read this: While Trump Is Gunning for the White House, Planned Parenthood is Off Building an Army to Fight Back

Wait, it gets worse. Because Flynn’s “plan” has already taken effect.

New York Magazine’s The Cut reports that Copley Advertising has targeted 140 abortion clinics in New York City, Pittsburgh, St. Louis, Richmond, and Columbus in the last few months alone.

Because women who decide to get an abortion aren’t already facing what’s most likely an emotional and possible difficult decision, Copley Advertising has decided to make things even worse.

Disgusting.

Lena Finkel is the Editor and Founder of Femestella. Prior to starting Femestella, she worked at People, InStyle, and Tiger Beat. Her favorite Housewife is Bethenny Frankel (by far!), but when she’s not watching RHONY, you can probably find her hanging with her kitty Tom or tweeting at Sen. Chuck Schumer.