Online shopping has always been a way for people to deal with their anxiety — there’s a reason why they call it “retail therapy,” after all.

But if you’re feeling guilty, like you’d be better off giving that money to those in need, there may be a way to do both.

Below are some of our favorite fashion brands that are donating their proceeds to COVID relief efforts right now.

(Pssst… Want to shop ethically *and* sensibly? Services like Checkout Saver might be able to help keep your wallet happy.)

This article contains affiliate links

1. Everlane’s 100% Human Collection

everlane 100% human

Everlane has actually had its 100% Human collection for a few years. The proceeds usually benefit the ACLU but right now, Everlane is giving 100% of the profits to Feeding America‘s COVID-19 Response Fund. The best part is that Everlane is all about ethical practices and sustainable production so it’s a win-win-win.

Shop the collection below.


feed bags

FEED was founded with the mission of wanting to feed hungry children around the world. They’ve already donated more than 111M meals.

One of their coolest collections is in collaboration with National Geographic. Every bag is made from 100% recycled water bottles.

If you buy from FEED today, they’ll match your donation at checkout to support No Kid Hungry.

Shop FEED below.

3. Kendra Scott’s Everlyn Bracelet Collection

kenfdra scott everlyn bracelet

Kendra Scott gives back to a variety of causes but their latest Shop for Good project is for Feeding America to help with COVID relief. One Everlyn Friendship Bracelet donates 200 meals to Feeding America.

They also have a few other give back collections, including the Nina necklace and earrings, which donates proceeds to the UF Health Shands Children’s Hospital.

Shop Kendra Scott’s Shop for Good below.

4. Skims’ Cotton Collection

skims cotton collection

Kim Kardashian may not be without controversy, but her latest endeavor is definitely for the greater good. Amidst the COVID pandemic, she’s donating 20% of the proceeds from her Cotton Collection to Baby2Baby’s COVID-19 Emergency Response Program.

Shop Skims’ Cotton Collection below.

5. Toms

toms slip on shoes

We obviously couldn’t include a give-back list without including Toms. As of April 1, 2020, the brand is donating 30% of all profits to its new Global Giving Fund, which will help organizations “on the frontlines of the global health crisis.”

Shop Toms below.

Bonus: TULA’s Masks for Masks

tula face masks

In need of some self-care? Skincare brand TULA recently launched their “masks for masks” program. Buy a pack of their Star Bright Nourishing & Brightening Hydrogel Masks and they’ll donate 100% of the proceeds towards buying medical masks for NYC’s healthcare workers.

Shop the masks below.


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Categories: Style & Beauty