You go, Koko!
Koko, aka Khloe Kardashian, is officially a denim mogul and deservedly so!
According to Fashionista, Khloe’s line Good American broke the world record for sales on its launch date with $1 million. Whoa, buddy!
Khloe made a point of making her brand size-inclusive with the jeans coming in sizes 00-24. They also come in three different styles: Good Legs (skinny), Good Cuts (boyfriend), and Good Waist (high waist). The Good Waist style has already sold out TWICE since the brand launched on October 18th. Turns out people like being able to actually find a good pair of jeans in their size — maybe designers should take a note from Khloe’s playbook.
The jeans ain’t cheap — they run about $150-$215 a pair — but clearly consumers are finding them worth it.
Khloe has already drafted all of her famous sisters as well as plus-size model Jordyn Woods and style blogger Gabi Fresh to join her “good squad.”
Looks like Khloe has just as much entrepreneurial spirit as her sisters. Older sis Kim and baby sis Kylie have each already made bank on their Kim Kardashian Hollywood app game and Kylie Lip Kits, respectively.
Lena Finkel is the Editor and Founder of Femestella. Prior to starting Femestella, she worked at People, InStyle, and Tiger Beat. Her favorite Housewife is Bethenny Frankel and when she’s not watching RHONY, you can probably find her obsessing over her tuxedo cat Tom or hoarding drugstore lipsticks.