We officially need these clothes in our lives! Gabi Fresh, aka Gabi Gregg, and fellow plus-size fashion blogger Nicolette Mason started affordable collection Premme and we couldn’t be more psyched.
The two women, who have been friends for 10 years just debuted the new summer line (15 items in total) with everything from midi dresses to bomber jackets to crop tops. Oh, and did we mention everything is under $90? Yeah.
Gabi told Refinery29,
“We’ve always loved fashion — we’ve been fashion girls for a very long time, and we’re frustrated with the fact that designers aren’t making our size. The brands that are making our size are [making products that are] diluted and watered down. We didn’t want that for our brand. We didn’t want to compromise style.”
It’s about time! Gabi and Nicolette have the best style in the game and their partnership is basically everything we needed. We love that plus fashion gals are turning into designers. Whether it’s model Ashley Graham or actress Rebel Wilson, we’re so grateful that these women are taking the reins of fashion. If designers are stupid enough not to go into this market, then they should just do it themselves!
The new line Premme comes in sizes 12-30. As much as we love every item in the line, our fave might be the “Feminist AF” jean jacket. Yeah, we clearly need that asap! Check out a few of the best buys below.
Lena Finkel is the Editor and Founder of Femestella. Prior to starting Femestella, she worked at People, InStyle, Tiger Beat, and Sesame Workshop (aka Sesame Street). She loves all things Real Housewives and The Challenge. When she’s not busy binge-watching TV, you can find her taking an absurd amount of photos of her tuxedo cat Tom.